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Electric and magnetic fields and health

index/glossary | EMFs At A Glance | EMF The Facts (pdf)
  • What are EMFs
    • Terminology – an introduction
    • Electric fields
    • Magnetic fields
    • Units for measuring EMFs
    • Measuring and calculating EMFs
      • “EMF Commercial”
    • Adding fields together
    • Radiofrequencies
    • Screening EMFs
  • Sources
    • Overhead power lines
      • Fields from specific power lines
        • 400 kV
        • 400 kV – specific cases
        • 275 kV
        • 132 kV
        • 66 kV
        • 33 kV
        • 11 kV
        • 400 V/230 V
        • Replacing a 132 kV line with a 400 kV line
      • Summaries of fields from all power lines
      • Factors affecting the field from a power line
        • Voltage
        • Current
        • Clearance
        • Height above ground
        • Conductor bundle
        • Phasing
        • Balance between circuits
        • Balance within circuit
        • Ground resistivity
        • Two parallel lines
      • Calculating and measuring fields from power lines
        • Geometries of power lines
        • Raw data
        • On-line calculator
      • Fields from power lines – more detail on the physics
        • Field lines from a power line
        • The direction of the field from a power line
        • Power law variations in the field from a power line
      • Statistics of power line fields
    • Underground power cables
      • Different types of underground cable
      • Fields from cables in tunnels
      • Gas Insulated Lines (GIL)
      • Underground cables with multiple conductors
      • Effect of height on fields from underground cables
      • Screening fields from underground cables
    • Low-voltage distribution
      • UK distribution wiring
      • USA distribution wiring
    • House wiring
    • Substations
      • National Grid substations
        • Static Var Compensators
      • Sealing-end compounds
      • Distribution substations
      • Final distribution substations
        • Indoor substations
    • Transport
      • EMFs from electric trains (UK)
      • EMFs from cars
    • Appliances
    • Electricity meters
      • Smart meters
      • Traditional meters
    • Occupational exposures
      • Live-line work
      • Static Var Compensators
      • Occupational exposures on pylons
    • Field levels and exposures
      • Personal exposure
      • Other factors that vary with magnetic fields
      • Fields greater than 0.2 or 0.4 µT
    • Screening EMFs
      • Screening fields from underground cables
      • EMF Reduction Devices
  • Known effects
    • Induced currents and fields
    • Microshocks
      • Control of microshocks in the UK
      • Microshocks from bicycles
      • Bees and microshocks
    • EMFs and medical devices
      • Standards relating to pacemakers and other AIMDs
    • Effects of EMFs on equipment
  • Research
    • Types of research
    • Epidemiology
    • Animal and laboratory experiments
    • Mechanisms
    • Specific studies
      • UKCCS
      • CCRG
      • French Geocap study
      • CEGB cohort
      • Imperial College study
  • Current evidence on health
    • Childhood leukaemia
      • Survival from childhood leukaemia
      • Childhood leukaemia and Downs
      • Childhood leukaemia and night-time exposure
      • The “contact current” hypothesis
    • Other health effects
    • Scientific review bodies
      • WHO
      • IARC
    • Electric fields and ions
    • Comparing EMFs to other issues
  • Exposure limits for people
    • Limits in the UK
    • Limits in the EU
    • Limits in the USA
    • Limits in the rest of the world
    • Limits from specific organisations
      • ICNIRP 1998
      • ICNIRP 2010
      • NRPB 1993
      • NRPB 2004
      • EU 2004
      • EU 2013
  • Policy
    • UK policy
      • Power lines and property – UK
    • Compliance with exposure limits
    • European EMF policy
    • Precaution
    • SAGE
      • SAGE First Interim Assessment
        • Government response to SAGE First Interim Assessment
      • SAGE Second Interim Assessment
        • Government response to SAGE Second Interim Assessment
        • SAGE Second Interim Assessment – the full list of recommendations
  • Finding out more
    • EMF measurement and commercial services
    • Links
    • Literature
    • Contact us
  • Static fields
    • Static fields – the expert view
You are here: Home / Policy / Communications on EMFs

Communications on EMFs

In the public health arena there is no such thing as “pure research”. Actions and communications always have the ability to influence opinion and policy one way or the other, and must be conducted with the greatest responsibility.

The challenge with communication


Many of the problems with highly emotive issues such as BSE or mobile phones stem from confused, misguided, or insensitive communications. There are also several recent salutary lessons of the effect of irresponsible communications. For example

  • scientists expressing concerns about side effects of the MMR (measles, mumps and rubella) vaccination has led to vaccination rates dropping below the critical level needed to prevent a serious measles epidemic.
  • when scientists expressed concerns about possible side effects of the contraceptive pill, use of the pill fell, pregnancy rates rose, and abortion rates rose.
  • on the other hand, on the BSE issue, scientists feeling they had to be reassuring to avoid public alarm led to a loss of trust - more on the lessons to be learned from BSE

The Economic and Social Research Council have recently funded research into the effect of media coverage on people’s perceptions about one of these issues, MMR. They concluded that media coverage led to people having a misunderstanding about the scientific position – and that this could have serious consequences for public health. more on this research into media coverage

Responsible communications


Responsible communication involves honesty about the science. With BSE (bovine spongiform encapalopathy), much damage was done by reassurances about safety which current knowledge does not substantiate. This has understandably left many people distrustful of statements about safety.

This web site is intended by National Grid to present the science of EMFs as honestly as possible. We recognise that there is some evidence that magnetic fields may be a possible cause of childhood cancer. It is not possible to guarantee that EMFs are safe. It would be wrong to try to hide that fact.



Getting the balance right


However, the state of the science must not be exaggerated. It is notoriously difficult for the media to convey shades of scientific uncertainty. Dramatic claims of new scientific certainty are tempting but rarely justified.

There is also a growing recognition in the scientific community of the need to think carefully before talking to the media. The Royal Society and the Royal Institution have both made the point recently that not all science is equally good science. It is only by exposing both the working and the results to scrutiny by fellow scientists that the scientific community can come to a judgement on whether what a scientist has done is valid or not, and therefore that the public can be given a fair presentation of the facts. More on communicating research

Communicating sensitively


Effective communication requires sensitivity as well as honesty. Much research has been done on communicating health issues. One presentation of the results is shown below. This conveys an important lesson:

  • It is not sufficient to have a factually correct message.
  • It is not sufficient (though it is important) to be able to put the message about EMFs in context with other issues.
  • Communicators also have to try to gain people’s trust.

 

Risk Communication: What you have to do

1. All you have to do is get the numbers right.
2. All you have to do is give people the numbers.
3. All you have to do is explain the numbers.
4. All you have to do is show how other numbers are even bigger.
5. All you have to do is show how the numbers are part of a bigger picture which is good for them.
6. All you have to do is tell people the numbers in a friendly, caring way.
7. All you have to do is enlist people in a partnership to find out the numbers for themselves.
8. All you have to do is all of the above

 

(adapted from Fischoff)

For examples of communications on EMFs, see finding out more. The World Health Organisation have a good booklet on communicating EMF

See also:

  • For examples of communications on EMFs, see finding out more.
  • The World Health Organisation have a good booklet on communicating EMF

Latest news

  • New publication on cancer incidence from the UK electricity industry Cohort Study August 27, 2019
  • How has the reported risk for childhood leukaemia changed over time? February 11, 2019
  • Media stories about microshocks in children’s playground September 10, 2018
  • New studies on leukaemia and distance from power lines June 1, 2018
older news

Contact Us

To contact the electricity industry’s EMF Unit Public Information Line (UK only):
telephone 0845 7023270 or email [email protected].

See Contact us for more contact details including our privacy policy.

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Specific questions

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  • Microshocks
  • Pacemakers and other medical devices
  • EMF policy in the UK
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Navigation
  • What are EMFs
    • Terminology – an introduction
    • Electric fields
    • Magnetic fields
    • Units for measuring EMFs
    • Measuring and calculating EMFs
      • “EMF Commercial”
    • Adding fields together
    • Radiofrequencies
    • Screening EMFs
  • Sources
    • Overhead power lines
      • Fields from specific power lines
        • 400 kV
        • 400 kV – specific cases
        • 275 kV
        • 132 kV
        • 66 kV
        • 33 kV
        • 11 kV
        • 400 V/230 V
        • Replacing a 132 kV line with a 400 kV line
      • Summaries of fields from all power lines
      • Factors affecting the field from a power line
        • Voltage
        • Current
        • Clearance
        • Height above ground
        • Conductor bundle
        • Phasing
        • Balance between circuits
        • Balance within circuit
        • Ground resistivity
        • Two parallel lines
      • Calculating and measuring fields from power lines
        • Geometries of power lines
        • Raw data
        • On-line calculator
      • Fields from power lines – more detail on the physics
        • Field lines from a power line
        • The direction of the field from a power line
        • Power law variations in the field from a power line
      • Statistics of power line fields
    • Underground power cables
      • Different types of underground cable
      • Fields from cables in tunnels
      • Gas Insulated Lines (GIL)
      • Underground cables with multiple conductors
      • Effect of height on fields from underground cables
      • Screening fields from underground cables
    • Low-voltage distribution
      • UK distribution wiring
      • USA distribution wiring
    • House wiring
    • Substations
      • National Grid substations
        • Static Var Compensators
      • Sealing-end compounds
      • Distribution substations
      • Final distribution substations
        • Indoor substations
    • Transport
      • EMFs from electric trains (UK)
      • EMFs from cars
    • Appliances
    • Electricity meters
      • Smart meters
      • Traditional meters
    • Occupational exposures
      • Live-line work
      • Static Var Compensators
      • Occupational exposures on pylons
    • Field levels and exposures
      • Personal exposure
      • Other factors that vary with magnetic fields
      • Fields greater than 0.2 or 0.4 µT
    • Screening EMFs
      • Screening fields from underground cables
      • EMF Reduction Devices
  • Known effects
    • Induced currents and fields
    • Microshocks
      • Control of microshocks in the UK
      • Microshocks from bicycles
      • Bees and microshocks
    • EMFs and medical devices
      • Standards relating to pacemakers and other AIMDs
    • Effects of EMFs on equipment
  • Research
    • Types of research
    • Epidemiology
    • Animal and laboratory experiments
    • Mechanisms
    • Specific studies
      • UKCCS
      • CCRG
      • French Geocap study
      • CEGB cohort
      • Imperial College study
  • Current evidence on health
    • Childhood leukaemia
      • Survival from childhood leukaemia
      • Childhood leukaemia and Downs
      • Childhood leukaemia and night-time exposure
      • The “contact current” hypothesis
    • Other health effects
    • Scientific review bodies
      • WHO
      • IARC
    • Electric fields and ions
    • Comparing EMFs to other issues
  • Exposure limits for people
    • Limits in the UK
    • Limits in the EU
    • Limits in the USA
    • Limits in the rest of the world
    • Limits from specific organisations
      • ICNIRP 1998
      • ICNIRP 2010
      • NRPB 1993
      • NRPB 2004
      • EU 2004
      • EU 2013
  • Policy
    • UK policy
      • Power lines and property – UK
    • Compliance with exposure limits
    • European EMF policy
    • Precaution
    • SAGE
      • SAGE First Interim Assessment
        • Government response to SAGE First Interim Assessment
      • SAGE Second Interim Assessment
        • Government response to SAGE Second Interim Assessment
        • SAGE Second Interim Assessment – the full list of recommendations
  • Finding out more
    • EMF measurement and commercial services
    • Links
    • Literature
    • Contact us
  • Static fields
    • Static fields – the expert view